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Creative Industries Development

Filmmakers, animators and musicians are just some of the creative experts that call the South West home.

To maximise opportunities for these talented professionals, the South West Development Commission is working to support the growth of the smart and creative sector in the region.

Our work in this area has included setting up a group called the Creative Corner that brings like-minded professionals together and links them with business opportunities.

We also played a hand in bringing the Emergence Creative Festival to Margaret River.

In addition, we teamed up with Royalties for Regions to provide $1million in funding towards having the surf-themed movie Drift filmed in the region.

In 2013, we will carry out a study to identify economic opportunities for the creative industries sector in the South West.

Drift - a snapshot

Red Dog put the Pilbara on the big screen, now it's the South West's turn to be beamed into cinemas around the world.

Drift, which stars Myles Pollard, Xavier Samuel and Sam Worthington, was filmed on location in the South West in 2011 and is set for release in 2013.

In telling the story of two brothers whose backyard surfing business gives rise to a global brand, the creatives behind the movie made the most of the spectacular local scenery.

The rags-to-riches story is played out over the stunning South West coastline in locations from Cape Naturaliste to Cape Leeuwin, with many of the surfing scenes taking place at Margaret River's Surfers Point.

Filming also took place in Margaret River, Augusta, Gracetown, Yallingup, Bunker Bay, Karridale and Nannup.

Watch the movie trailer.

Drift across the South West

Download our guide and use it to find beaches, buildings and other locations used in surfing feature film Drift.

The brochure features a handy map that pinpoints some of the locations used during the filming of the movie, which stars Myles Pollard, Xavier Samuel and Sam Worthington.

Set in breathtaking South West locations, and featuring our huge waves, Drift inspiringly charts the transformation of surfing's laidback lifestyle into a global phenomenon.

It's a story told through a personal tale of passion, courage, friendship and fractured loyalties.

View map online
Download print version

Drift was filmed on location in the South West region.

Drift was filmed on location in the South West region.